Wednesday, June 28, 2006

Boost on French summer fruit export

Tholen - The past few years, the export of French summer fruit has been moribund continually. The pear export decreases with 17%, and the peach and nectarine export even with 25%. To revitalize the French export market, the French company Sunshine Fruits and the UK-based business Red bridge are teaming up to promote the wholesale trade of French summer fruit.

Their joint promotion campaign would start in July. They aim to augment the sales volumes at wholesale markets. The companies budgeted £ 60.000 ($ 96.000) for their campaign.

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