Fruits Info

A U.S. study suggests people who enjoy sweets can eat more fruit than salty-snack lovers and people who adore fruit eat more sweets than vegetable lovers.

"If we know a person like’s one type of food, this type of study helps us better forecast what other types of foods he or she might prefer," said Brian Wansink, director of the Cornell University Food and Brand Lab.

Wansink says by better sympathetic how various foods are linked by preference; marketing strategies can be incorporated into an educational plan to increase the consumption of fruit.

To discover how much fruit the sweet and salty-snack lovers ate, Wansink used the U.S. Department of Agriculture's Continuing study of Food Intakes by Individuals.

To decide whether fruit lovers eat more sweets than vegetable lovers, Wansink analyzed the results of a snack consumption study of 770 individuals.

The entire research plan appears in the August issue of the journal Appetite.